Customization and Branding
Another unique selling point of green coffee bags is that each one has their own unique taste. This is due to the very nature of coffee itself: the selection location, growing region-slightly different for each chaffer Another advantage of green coffee bags is the possibility of customisation and self-branding. The bags can be printed with a company logo, color scheme, and product information-thus converting it into a mobile billboard that promotes your brand with every sale. Good branding on coffee bags can enhance the product's perceived value which, in turn, makes it stand out on shelves and catches the eye of potential buyers. This marketing aspect is an extension of a company's brand strategy. And it has a profound impact consumer acceptance of a product, where the bags are an essential link in the coffee supply chain.