The plastic stand-up pouch provides great practical advantages for costumers. First of all with high barrier properties, which protect against moisture, oxygen and light this package has a longer shelf-life for its contained foods(like for instance cold-sliced ham). Secondly, its stand-up design saves space for placement of goods on counters, Best for both merchants who are eager to enlarge display area and consumers who needs convenient packaging. Additionally, the pouch is lightweight, which saves on shipping costs while also making a lesser impact to the environment. With a reseal feature, products can still be fresh after they have been opened and thus one avoids waste. Durable and resilient, this pouch is also less likely than its glass counterpart to fail before reaching the consumer. In summary, as a packaging option, the plastic stand up pouch is strong, user-friendly and sustainable. Any product which chooses it as its vehicle will become more marketable as clear proof of the difference.