Several direct and indirect benefits are there of the standing pouch 1 kg. The first is that it's small and lightweight, which means less expensive freight costs for manufacturers globally  compared to traditional technology. Additionally, the resealable closure naturally means products last longer in perfect condition (less wastage!), and overall customer satisfaction should improve. Lastly, the stand up design increases visibility on a shelf so it doubles as an advertising item. Moreover, the pouch is sustainable, typically recyclable so eco-conscious consumers find it attractive. Do not forget that its strength allows you to keep your products safe for all the routes, which means lower costs and returns.