The flat bottom stand up pouch comes with several practical feedback positive reactions from its customers. The most obvious feature of course is the stability whereby products can be easily presented to increase shelf appeal. Secondly, the packaging is light which helps keep delivery related costs under control and also favours a green approach. A totally flat bottom design allows storage and traveling with limited space occupation. What is more, the stand up pouch could be user friendly with tear notches and zip closures that improves customer satisfaction. This kind of bag is durable and can not be poked easily,which gives the protection for products. One last note, it is customizable so brands can reflect their image and values with custom patterns and prints.