Printed stand-up pouches are a new generation of packaging solution combining functionality with fashionable design.An application in the packaging of food products but its potential uses are widespread, from pharmaceuticals succeeding cosmetics and various other consumer goods. Made with advanced technology, they have a solid construction which makes it possible for the pouch to keep standing up once filled.Main functions include protecting the contents against moisture air light and increasing shelf life for fresh goods.Technological characteristics include zippers that can be resealed, tear notches at perforations as well so the pouch is easy to pull open, and the possibility of inserting high-definition graphics onto printing film. This makes not only more marketable products but also provides vital product information for consumers.